(Photography)

Iberostar

Iberostar Hotels & Resorts · Photography · 2025–2026

Photography to refresh the image library of Iberostar's hotels.

Client
Iberostar Hotels & Resorts
Sector
Hotels
Role
Photography
  • Photography
  • Art direction
  • Hospitality
  • Food
  • Wellness
  • Lifestyle

The challenge

Every hotel has something different to say, and all of them have to look like Iberostar.

The solution

A shoot plan for each hotel, following the brand's visual direction: the spaces, the food, the services and how guests experience them.

The result

An up-to-date, consistent photo archive for each hotel's website, campaigns and social media.

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Photography

Each hotel, with its own shoot plan.

In each hotel we look for what makes it different: its spaces, its food, its services, where it is and what it feels like to stay there.

Deliverables Shoot plan · Spaces and interiors · Food · Wellness · Lifestyle with models

Jardín del Sol · Outdoors

Clear-water coves, infinity pools and pine trees over the sea.

Aerial view of a stone platform with sun loungers and blue parasols over a cove of clear green water
Seaside platform with sun loungers, blue parasols and steps down into the water
A woman in a hat sunbathes on a lounger facing the bay, with boats and the mountains behind
A guest reads on a lounger at the water's edge at sunset
Sun loungers under white parasols among the rocks of the cove
A woman in a hat relaxes by an infinity pool surrounded by pine trees
A guest swims in the infinity pool with the sea behind
Turquoise pool and hot tub facing the sea, among pine trees

Jardín del Sol · Spa

Warm light, water and treatments.

Indoor spa pool with a wooden ceiling, white loungers and black and white photographs
A woman under a water jet in the spa pool
Wooden sauna with a glass door and a woman sitting inside
A woman sitting on a dark stone bench in the sensory shower
A therapist gives a back massage in a treatment room with warm light
Close-up of the therapist's hands during an oil massage
Foot treatment in a spa chair, in a room of wood and pale stone
A client in a bathrobe in front of an oval mirror while her hair is styled

Playa de Palma

A rooftop terrace, with the sea in front.

Terrace with Bali beds, armchairs and sun loungers facing the sea under a blue sky
Bali bed with white curtains and a table with drinks facing the sea
Terrace with wooden pillars, string lights, sun loungers and a pool beyond
Sun loungers next to a pink-tiled bar, with the sea behind
Two wooden sun loungers with a basket and a spritz facing the sea
Round daybeds on the edge of an infinity pool that blends into the sea

Waves Cala Domingos

White architecture among palm and olive trees.

Curved pale stone wall with the hotel's name under a wooden pergola, among palm trees
Façade of the Sa Mola restaurant with wooden slats and its sign
Restaurant entrance under a large wooden roof, with a garden in front
Corner of the garden with a white chair in the shade of an olive tree
Restaurant terrace with laid tables and woven fibre chairs among olive trees

Royal Andalus

Colour, tapas, live music and spa.

Restaurant with red walls, orange flower-shaped lamps and wooden tables
Corner of the restaurant with a red bench and pendant lamps
Curved white and red bar with tapas, a jar of olives and a hand picking up a soft drink
Red table with padrón peppers, prawns and pinchos
End of the bar with plates of tapas and red stools
A guitarist plays in the bar while a guest raises his glass
Facial treatment with equipment in a spa treatment room

Team and credits

ServiceLeadSupport
Shoot planJota Reyes—
PhotographyJota Reyes—
Drone photographyNikolas MugicaOddity—
Art directionJota Reyes—

Shall we talk?

Tell us about your project.

It could be a brand, a website, photos or all of it at once. We'll listen and tell you how we'd go about it.

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